Similac

Similac Invites Parents To Be Part of The Promises Project, with the goal of all parents to keep their babies fed and healthy. The campaign is grounded in the well-known tension between bottle feeding and breastfeeding, though the message reaches much further. Parents make promises to their children to love them, support them and believe in them—the same pledges should apply to our fellow parents. Together we can make parenting about joy, not judgement.

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